Web hosting options and trade-offs
Ecommerce options exist on a spectrum of convenience and control. Both Shopify and Volusion are right in the middle of the spectrum because they bundle all the technical parts of an online store — hosting, speed, security, inventory, shopping cart and payment processing — and bundle it into a single monthly price.
But like a self-hosted eCommerce websiteShopify and Volusion also bundle as part of your website on your domain where you have full control of products, pricing, and customer experience. So unlike running a store on Etsy, eBay or Amazon — you control the build, design, and content of your store. Even though this part of the spectrum has plenty of tradeoffs — services like Shopify and Volusion are an excellent option for many store owners.
So the question becomes — Shopify vs. They are both excellent web hosting options and trade-offs with an excellent product. Aside — I built a Buzzfeed style quiz for eCommerce platforms that grades the factors with your goals.
You can check out the quiz here. Also, a quick disclosure — I receive referral fees from companies mentioned on this website. All data and opinions are based on my web hosting options and trade-offs as a paying customer or consultant to a paying customer.
That said, their plan structure is just different enough to make a direct web hosting options and trade-offs a bit difficult. First is your monthly store fee. Both Volusion and Shopify are generally the same. Volusion is slightly cheaper, web hosting options and trade-offs they also do not include every single feature on lower tiers that Shopify does. Second is your store transaction fee. Otherwise, their transaction fees are the same. The third is your credit card processing fees.
If you use a 3rd party processor like Authorize. If you use Shopify, you can use Shopify payments for 2. If you plan on using a 3rd party processor ie, for price or for sticking with your current providerthen Volusion will be about the same — or even slightly cheaper than Shopify every month.
Either way — price is not the deciding factor for Shopify vs. Customer support is one of the most underestimated benefits of using a hosted eCommerce platform. Both Volusion and Shopify have customer support built into their monthly price. You get access to all sorts of channels on both — everything from phone to chat to forums to email tickets.
In other words, Shopify has a bit more of a learning curve to learn their system, but once you learn it — you can do more with it. Shopify and Volusion both serve businesses that range from very small retailers selling niche products to multi-million dollar brands. Both have enterprise plans Web hosting options and trade-offs wrote about Shopify Plus here and they both have customer support teams trained to web hosting options and trade-offs absolute beginners.
Their platform is built to serve all retail businesses both on and offline — but with a focus on startups or online-first businesses that want to expand offline. Shopify runs their own payment processing service and even has their own Point-of-Sale POS system so that small offline retailers can sell offline and online from within the same system.
The idea is that your website is only one of many sales channels. You can definitely run your website as your only sales channel in Shopify — but the options to sell elsewhere web hosting options and trade-offs already built-in. Their backend and terminology are all focused on the store owner who has an existing retail business and needs to bring it online.
They have a robust inventory system with a focus on the operations of an eCommerce store rather than the marketing of an eCommerce store. They have a straightforward functionality to bring on team members to manage listings and inventory. Both Volusion and Shopify are excellent platforms for startups to enterprise.
Both Volusion and Shopify have excellent onboarding processes and user-friendly management areas. The main difference is how each backend is structured. Web hosting options and trade-offs has a single Dashboard where you manage everything — your products, inventory, website pages, settings, billing, etc.
Additionally, Shopify has their own lingo. If you have never run a website before and only have a small to mid-size product collection, then Volusion will likely make more sense than Shopify.
Both Shopify and Volusion have almost all the tools marketing, SEO, inventory, order, etc an online store would need to be successful. They differ though in how they each approach adding new features. They have essential features that all store owners will need built-in. But for features that not all store owners need — they focus on making sure store owners can add feature extensions to their store as needed.
They have a large and active App Store that not only has well-known extensions ie, MailChimp but also plenty of indie apps for every situation ie, apps for international tax and shipping features.
Volusion has an App Store for extensions as well. However, Volusion has a bigger focus on building lots of features directly into their software so that there is no need to add an extension. For example, take selling on Amazon or importing your Amazon listings to your store. Both Shopify and Volusion can make these web hosting options and trade-offs happen.
Volusion builds the feature into their backend. Shopify does not have it built in. But if you do, you are more likely to get it in some form or fashion in Shopify than Volusion. Web hosting options and trade-offs, though, is decidedly lacking. Again — web hosting options and trade-offs CMS is not in itself a huge deal.
Overall, if you have fairly core eCommerce needs and simply want everything to be web hosting options and trade-offs and to work — then Volusion will likely work better. Aside — this is why I recommend doing a 2-week free trial with both Volusion and Shopify just to click around and see for yourself.
You select a base theme and then edit it to look as you like. You can do it via drag and drop or via a hybrid approach to editing. Volusion has a Theme Store web hosting options and trade-offs is rapidly growing. However, it still lacks the diversity of Shopify. Their price points for premium themes are usually higher as well.
Volusion — who is a better fit for who? Get a free day free trial with Volusion here. Get a free day free trial with Shopify here. I personally like the web hosting options and trade-offs and options of Shopify.
They are likely a better fit for most online store owners. If you are undecided — then take my Ecommerce Platform Quiz here. It will take your preferences and tell you who is the best choice for your online store. I try to help web hosting options and trade-offs who run their own websites Volusion Ecommerce Platform Comparison. Skip to the conclusion here. Price Ahh — price. The main tradeoff comes from fees — And there are 3 different types of fees to consider. Customer Support Customer support is one of the most underestimated benefits of using a hosted eCommerce platform.
All customer support is customized since both run on proprietary platforms. They have videos and screenshots for even small changes on the Dashboard whereas Shopify will have text instructions.
Volusion comes across as more beginner-friendly due to onboarding and heavy consultant walk-throughs Shopify has more thorough and instructive content on running your overall business. They invest a lot of time and resources in case studies, long-form guides, tutorials, and helping your business succeed beyond just implementing a new feature.
Shopify also has a more well-developed network of 3rd party developers and marketers who specialize in Shopify. And often, those other platforms will actually provide support for the Shopify integrations.
Customer Focus Shopify web hosting options and trade-offs Volusion both serve businesses that range from very small retailers selling niche products to multi-million dollar brands. Approach to Features Both Shopify and Volusion have almost all the tools marketing, SEO, inventory, order, etc an online store would need to be successful. While the end result is the same, they do take a slightly different approach. Why not explore more?
Featured Ecommerce Resources Shopify vs. No Infinite Scroll Here: